WHO IS GARY
THE BORING COMPANY MASCOT
Gary the Snail is the mascot for Elon Musk's Boring Company, symbolizing the challenge to make tunneling machines faster. When Musk founded the company in 2016, he humorously compared traditional tunnel boring machines to a snail's speed. He even got a pet snail named Gary to set a speed benchmark of 0.03 mph for his engineers to beat.
The Boring Company’s goal is to develop faster, more cost-effective tunneling systems to reduce urban congestion by cutting costs by reducing tunnel diameter and increasing speed, making machines faster than a snail.
Their machine, called "Prufrock," is named after T.S. Eliot’s poem, symbolizing innovation. Gary serves as a fun and motivating symbol, capturing public interest in Musk's mission.